I just want to share this - with its wonderful campaign picture - because I’m so tired of seeing people yanking their dogs around with their leads, of still seeing shock collars (and, yes, that includes citronella spray collars!) in shops, and of some old-fashioned dog trainers still sending dogs out of their sessions with prong-collars.
Never Shock a Puppy … Because Learning Shouldn’t Hurt!

‘Never shock a puppy’ is a pet blogging campaign to raise awareness of humane alternatives to dog training collars designed to hurt/startle/scare dogs.
The website includes a blog with tips about how to train your puppy and dog, instead of hurting it.